How the Pandemic Is Changing the Way Retailers Pick Product for Kids & the Whole Family

Elva Mankin

Heading into a spring season unlike any other, how top retailers are buying — and what they’re betting on.

Will Cooper, SVP & GMM of women’s shoes, Saks Fifth Avenue, New York

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Buying Logistics: “We are currently conducting all market appointments digitally. Vendors have enhanced photography of their collections, with many adding video content to actually see the shoe on a model. We have adapted to this new way of working through leveraging technology, but anticipate returning to the showroom when it is safe to do so.”

Trend Talk: “Through the pandemic, we have seen our customers focused on casual shoes, particularly sneakers and flat sandals, and we expect this to continue into spring ’21. We are excited to see designers elevating casual shoes with embellishments to make women feel ‘dressed up’ while still wearing a casual and more comfortable look. We will continue to offer

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How to Make Your Product Imagery Stand Out on E-Commerce, Without New Photoshoots

Elva Mankin

Between inventory challenges and a new focus on e-commerce, brands are tasked with promoting their current merchandise in a compelling way — often without access to relevant imagery or the capacity to create new visual content. A new e-commerce solution, Stylitics, aims to help brands convert their existing product assets into exciting new content, to help showcase styles online.

“With all this attention online, merchants are scrambling to figure out what images they have to show for new products and collections,” said Rohan Deuskar, founder and CEO of Stylitics. “If retailers had catalogs or model shoots completed before the pandemic, they are using what they can to showcase products that may or may not be in stock.”

Brand content is playing a bigger role now, as more shoppers are increasingly turning to online channels to buy, due to convenience and safety precautions. They still want to experience the product in

Read More

How to Make Your Product Imagery Stand Out on E-Commerce, Without a New Photoshoots

Elva Mankin

Between inventory challenges and a new focus on e-commerce, brands are tasked with promoting their current merchandise in a compelling way — often without access to relevant imagery or the capacity to create new visual content. A new e-commerce solution, Stylitics, aims to help brands convert their existing product assets into exciting new content, to help showcase styles online.

“With all this attention online, merchants are scrambling to figure out what images they have to show for new products and collections,” said Rohan Deuskar, founder and CEO of Stylitics. “If retailers had catalogs or model shoots completed before the pandemic, they are using what they can to showcase products that may or may not be in stock.”

Brand content is playing a bigger role now, as more shoppers are increasingly turning to online channels to buy, due to convenience and safety precautions. They still want to experience the product in

Read More

Stakeholder Involvement In Planning Throughout A Software Product Growth Part

Elva Mankin

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Stakeholder Involvement In Planning During A Software Product Improvement Phase

Elva Mankin

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Wait a number of moments for the “Firmware file is detected in USB” dialog field to appear on the display. In trying issues out … Read More