This article was originally published by Matthew Guay on Capiche, a secret society for SaaS power users, building a new community of people who care about software to make the SaaS industry more transparent, together.
300,000 people are on Superhuman’s waitlist, while 95,000 requested a Hey invite before it launched—both in pursuit of a more productive email experience. Enough people paid Roam Research from $15/month to $500 for 5 years that they hit $1 million in ARR only 6 weeks after launching paid plans.
Give people a new productivity tool, and they’ll show up in droves. And woe betides if you take it away. There were more Hacker News comments about Microsoft shutting down Wunderlist than about any other thing the to-do list app had ever done.
Something entices us about productivity software. Not that most of us directly measure our productivity enough to know whether something actually makes