Fashion

@DepopDrama Is Where Fashion And Meme Culture Collide

Photo credit: Getty Images
Photo credit: Getty Images

From Esquire

It started with with an argument over £30. In October 2018 the Instagram account @depopdrama posted an exchange between a buyer and seller on the fashion retail platform Depop. The seller responded to the meagre offer with ‘are you joking’, the buyer countered with ’35 plus will follow ur insta’, and a sensation was born.

Two years later and the Jerry Springer Show of social media, Depop Drama, is now nearing half a million followers, who revel in their tales of dubious consumer ethics and vicious insults, fun wisecracking and deeply strange exchanges, which result from letting vendor and customer loose on one another without an employee code of conduct to keep things in check.

Depop has democratised selling clothes: a slicker, fashion-focused iteration of eBay which connects someone in Bristol who wants to get rid of a Champion t-shirt to someone on the

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How Pietra Is Helping Black Businesses Break Into the Fashion Industry

Like the inseams of a dress that no one ever really sees, the fashion industry has a history of hidden issues, including a lack of inclusive sizing, ableism, or absence of diversity on the runways and in boardrooms. In the wake of mass protests to honor Black Lives Matter, and with COVID-19 impacting Black entrepreneurs at a disproportionate rate, the fashion industry has had to flip their dress inside out and face these issues head-on. 

Leaders and entrepreneurs like Aurora James, founder of Brother Vellies, have called for companies to pledge to source at least 15% of products from Black-owned brands. But before we can even support our favorite Black-owned fashion and beauty brands, we must address inequities Black entrepreneurs face when starting and scaling any business. 

Globally, 80% of all venture capital firms don’t have a single Black investor, and just 1% of venture-funded startup founders

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Paris (Digital) Fashion Week: Kolor’s Junichi Abe

Photo credit: Kolor
Photo credit: Kolor

From Esquire

The coronavirus has come for Fashion Week, but Fashion Week is unbowed. With the 2020 edition of show season going all-digital, the key designers talk us through how they’ve adapted to showing clothes in a world where showing clothes is (almost) impossible.

What’s been the biggest challenge with producing a lockdown fashion ‘show’?

For this unusual season, we are using a special camera system to present a video. Even though I was not the one actually making it, this kind of production was the biggest challenge for us during lockdown.

What’s been the biggest opportunity?

We needed to show our collection in an unusual way and a video for Paris Fashion Week was exactly that. Being able to create new projects – and create something we’ve never done before – became our biggest opportunity.

What non-fashion skills have you picked up during lockdown?

Since the

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First MFA Textiles Graduates at Parsons Are Multidisciplinary, Ready for New Challenges In and Out of Fashion

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Three years after embarking on the MFA Textile program at The New School’s Parsons School of Design, the inaugural graduates were not about to let the pandemic lockdown dampen their imaginative ideas.

Each of the 16 graduates have created textiles that intersect craft, technology and sustainability. “I’m so proud and I’m so sad. I’m incredibly impressed by their attitude and endurance. And the way they handled COVID-19 was so positive and so mature. They were also strong,” said Li Edelkoort, who envisioned the MFA Textiles program in 2015.

It launched three years later under the leadership of program director Preeti Gopinath. After stay-at-home mandates required students to exit the classroom, Edelkoort kept up contact online. “They were all in their own houses and apartments with dogs and husbands and boyfriends and roommates — often in very small spaces. They knew how to adapt

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Paris Fashion Week Unveils Partners, Content for Online Shows

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Paris Fashion Week will venture online next week aided by a host of tech and media partners, including Launchmetrics, YouTube and Instagram, WWD has learned.

The Fédération de la Haute Couture et de la Mode, French fashion’s organizing body, said it conscripted Launchmetrics, a data and technology company, to build digital platforms for the upcoming couture and men’s weeks.

Both sites will feature spaces reserved for professionals, but are accessible to the general public in order to capture a wide audience.

The platforms are headlined by official calendars, where videos will be unveiled at scheduled times and can be viewed again following their initial broadcast.

Editorial content, in cooperation with fashion school Institut Français de la Mode, will assemble interviews, making-of clips and Zoom gatherings supplied by participating brands and designers, cultural institutions, media firms and others.

“To us, creativity is the driving

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How Should Fashion Entrants to China Approach COVID-19 Rebound?

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LONDON — Everybody wants a slice of China’s booming luxury and fashion market, especially after the coronavirus put a stop to many businesses around the world.

It’s indeed fascinating to hear stories about how loyal Chinese consumers would queue outside Chanel and Hermès stores moments after the pandemic was contained and spend a record-breaking sum of money on high-price items, and how Burberry’s 100 limited-edition Pocket Bags in collaboration with Mr. Bags sold out within 44 seconds on his WeChat mini-program.

McKinsey predicts Chinese consumers will account for 40 percent of the world’s luxury spending by 2025, but the growing demand is likely to be trapped in the country until 2021 due to pandemic disruptions. Because of this, China’s retail market is expected to overtake the U.S. and become the world’s largest as early as this year.

But the reality is far from

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Fashion Weeks Are Set for a Radical Makeover, and Not Just Because of COVID-19

Tristan Fewings/Getty
Tristan Fewings/Getty

The fashion calendar is built around four major cities: New York, London, Milan, and Paris. As coronavirus has affected every facet of life, the fashion industry has been put on pause. However, with a moment of pause also comes a moment of self-reflection. 

An open letter started by fashion designer Dries van Noten and Lane Crawford CEO Andrew Keith called for global fashion industry reform, including adapting the format of fashion shows and Fashion Weeks.

At NYFW, Michael Kors’ Not-So Wild West, Christian Cowan’s Pop Star Appeal, and Aliétte’s Red Carpet Glamor

New York Fashion Week recently announced that the September shows would be shortened to just three days from Sept. 14 to 16. None of the New York shows are expected to have live audiences, but, rather, they will be static presentations where models will be stationery and attendees can walk in and out. London Fashion Week

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