Why Digital Transformation Always Needs To Start With Customers First

Elva Mankin

Customers’ expectations, preferences, changing patterns in how and why they purchase need to be the core of any digital transformation effort. With it, digital transformation projects flourish and take on a life of their own. Without it, I’ve seen digital transformation projects become myopic, narrowly focused, substituting internal metric gains for measures that matter most to customers.

Digital Maturity Drives Revenue

Anyone who has worked on a digital transformation project quickly sees how the most digitally mature organizations can turn their investments in transformation into revenue by overwhelming customers with value. Initiatives that put customers first can serve to generate greater confidence among C-level executives and board members, leading to more funding. This is because business cases for customer-centric digital transformation projects are easier to create,

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Digital Transformation Drives Computer Software Firms: 5 Picks

Elva Mankin

Digital transformation is often perceived differently across the organization structure that leads to confusion. But, in the last few years, companies around the world have put in collective effort to enable smooth business transformation. The coronavirus outbreak in the beginning of 2020 pushed employees to adapt to remote working, which eventually led to digital transformation.

This digital transformation has boosted spending on technologies and services, specifically computer software. These software support applications are related to cloud computing, digital media and marketing, customer relationship management, accounting & tax purposes, human capital management, cybersecurity and more.

Computer software plays a predominant role in technological innovation and digital transformation. Amid the pandemic, companies have been forced to shift on-premise operations to cloud architecture and SaaS has become the preferred delivery vehicle.

And why not? Businesses are constantly in demand for applications that help

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‘Stock take’ of digital world is long overdue, says Molly Russell’s father

Elva Mankin

Molly Russell - PA
Molly Russell – PA

A “stocktake” of the digital world is long overdue, the father of Molly Russell has urged, as he pledges his support for a new consultation into online harms.

The campaigner claims that graphic self-harm images on Instagram played a role in his daughter’s suicide and wants the internet to be a “safer place” for young and vulnerable people.

Ian Russell said: “Today’s current big tech platforms were born at about the same time as my youngest daughter, Molly. The powerful tech corporations live on, sadly Molly ended her own life in 2017, and I am convinced what she found online helped kill her.”

Writing for The Telegraph, the founder of the Molly Rose Foundation backs Labour’s new Our Digital Future consultation.

The review, which launches on Tuesday, will examine children’s safety, hate speech and the spread of disinformation online.

 

“The consultation will help the UK become

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Digital Identities: Technologies That Propel

Elva Mankin

In the latest webinar produced by WWD, “Digital Identities,” Robert Pernice, director of global market development, Beauty, Intelligent Labels at Avery Dennison, joined WWD executive editor Arthur Zaczkiewicz to discuss technologies that can help propel the success of beauty brands and retailers in these unprecedented times.

The goal of the webinar was to introduce a new concept for digital in a unique item-level digital identity that can drive retail and operation successes for beauty brands and retailers during and after COVID-19. “Digital has long been important for beauty,” said Pernice. “The most common applications are ones you’re familiar with that help people make shopping decisions. But purchases are also transacted through digital e-comm platforms, and the compelling influence of digital before COVID-19 has only been amplified by the pandemic.”

More from WWD

Avery Dennison, the global material science company and technology leader, specializes in a wide variety of labeling and

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Can these Dr. Seuss decals help digital collectibles catch on?

Elva Mankin

For generations, kids collected stickers, comic books, and baseball cards. But for many of those raised in a digital world, such pastimes seem quaint or obsolete—raising the question of how you collect in the age of the Internet, where everything is easily copied.

A company called Dapper Labs believes it has the answer and, on Tuesday, it announced its latest stable of digital collectibles in the form of Dr. Seuss decals. Starting next year, kids and others will be able to buy digital packs of stickers featuring characters from The Cat in the Hat, The Grinch, and other famous works by Seuss.

According to Dapper Labs CEO Roham Gharegozlou, families will be able to store the Seuss offerings—like those pictured below—in an online sticker book, and also sell or trade them.

The decals are being launched with the backing of Dr. Seuss Enterprises.

What makes the decals distinct—and not

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Paris (Digital) Fashion Week: Kolor’s Junichi Abe

Elva Mankin

Photo credit: Kolor
Photo credit: Kolor

From Esquire

The coronavirus has come for Fashion Week, but Fashion Week is unbowed. With the 2020 edition of show season going all-digital, the key designers talk us through how they’ve adapted to showing clothes in a world where showing clothes is (almost) impossible.

What’s been the biggest challenge with producing a lockdown fashion ‘show’?

For this unusual season, we are using a special camera system to present a video. Even though I was not the one actually making it, this kind of production was the biggest challenge for us during lockdown.

What’s been the biggest opportunity?

We needed to show our collection in an unusual way and a video for Paris Fashion Week was exactly that. Being able to create new projects – and create something we’ve never done before – became our biggest opportunity.

What non-fashion skills have you picked up during lockdown?

Since the

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U.S. to announce, but defer, retaliation over French digital tax: USTR

Elva Mankin

WASHINGTON (Reuters) – The Trump administration will announce actions against France over its digital services tax but will defer them while France defers tax collections from U.S. technology firms, U.S. Trade Representative Robert Lighthizer said on Thursday.

The actions, expected by industry to be announced on Friday, are tied to a U.S. Section 301 probe into France’s digital tax, which Washington says discriminates against U.S. tech firms such as Google, Facebook and Apple Inc.

The United States last month withdrew from multilateral talks to reach a global solution on digital services taxation, citing a lack of progress in the negotiations.

“We’re going to announce that we’re going to be taking certain sanctions against France, suspending them like they’re suspending collection of the taxes right now,” Lighthizer told an online event hosted by the London-based Chatham House think tank.

Officials from the European Union delegation and French Embassy in Washington were

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5 Stocks in Focus as Digital Payments Become the New Normal

Elva Mankin

The coronavirus outbreak could be a game-changer for digital financial services. Low-income households and small firms can benefit at large from advances in mobile money, fintech services, and online banking. Inclusion of digital financial services is expected to boost economic growth.

Technology continues to be the single-most important factor revolutionizing the payments industry. Many countries such as Liberia, Ghana, Kenya, Kuwait, Myanmar, Paraguay and Portugal are supporting this shift with measures such as lowering fee and increasing limits on mobile money transactions.

Although data security and privacy concerns and additional charges on making digital payment have limited the demand for digital payment solutions, the pandemic has become a key catalyst.

Moreover, digital financial services are enabling governments to provide quick and secure financial support to remotely located people and businesses as demonstrated in Namibia, Peru, Zambia, and Uganda amid lockdown. This will help mitigate the economic fallout and potentially strengthen

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Paris Couture Week Goes Digital

Elva Mankin

Click here to read the full article.

PARIS It’s couture, but not as you know it.

Paris Couture Week kicks off today with an online showcase instead of the usual lavish shows held across the French capital, as the fashion industry gradually recovers from the coronavirus pandemic, which kept many of the city’s seamstresses and skilled artisans locked out of their workshops for several months.

As a result, designers will be showing smaller collections digitally or, in some cases, no new creations at all, focusing instead on films, photos and collaborations in the hope of keeping audiences engaged. It’s fair to say there are mixed feelings about the digital format.

“Even if this could be a strong season in terms of creativity, because everyone is trying to find solutions, I think it won’t have the same splendor as a normal haute couture fashion week,” said Bruno Pavlovsky, president of

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Lost Keys? Discover Your Keys With An Digital Key Finder Gadget

Elva Mankin

Over the years know-how has really grown and if asked almost all of us will answer that we love how a lot it has made our lives easier and extra handy. It’s the particular person making the decision from MagicJack who advantages (unless he calls another MagicJack). I believe your finest guess could be to make use of MagicJack’s life-chat line to ask. KA, it seems to me as if a lot of people have opted to purchase MagicJack from a retailer (now that it is obtainable) for the same purpose you mentioned.

At ThinkGeek, they have made it simple by offering us easy access to Sci-fi, comic e book, and different techie apparel, electronics and gadgets, outdoor and survival gear, collectibles, and different gadgets that you would be able to’t simply decide up at your local department store.

The expertise news web site provides opinions on the newest gadgets. … Read More