Apple’s next big launch event will take place on September 15th

Elva Mankin

That threw the usual timetable into disarray and led to a handful of off-the-mark guesses, which are unavoidable even now. Persistent rumors have suggested that the iPhone 12 series won’t actually be unveiled until some time in October, so it’s possible this event could exclusively be about devices like the iPad and Apple Watch. Meanwhile, the event’s tagline — “Time Flies” — indicates that the Apple Watch will be the show’s major player.

Update (9/8, 12:02PM): Bloomberg’s Mike Gurman, who correctly predicted a launch event would be announced today, strongly suggests that Apple won’t unveil any iPhones next week:

That updated version of the Apple Watch — the Series 6 — that’s said to pack a larger battery, no Force Touch, and all of the improvements available in watchOS 7. If we’re lucky, we’ll also get our first glimpse at a new low-cost Apple Watch, which the company has allegedly

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